Principles we live by
Focus on Inputs
We believe that if we consistently execute on the right actions, the the score will take care of itself. We trust the process, measure our inputs, and improve them daily.
Underdog Mentality
We stay hungry and humble. We move fast, solve problems creatively, and never let complacency or entitlement slow us down. Like concrete in a mixing truck, the second we stop moving we will solidify.
Antimimeticism
We think from first principles and refuse to be confined by convention. We question everything, reject copycat tendencies, and treat the status quo as a signpost for mediocrity.
Treat the Brand as You Would Treat Your Mother
We hold our brand in the highest reverence, delivering a “20/10” experience in everything we do. Like family, we protect and nurture it—because trust is the foundation of everything we build.
You are Not a Cog
We each act like owners, with or without permission. If the founders were to die tomorrow, you should be ready to step up and lead the company to victory.
Walk the Walk
We do what we say—period. We take ownership of results, own our mistakes, and never blame or make excuses.
Obsess Over Excellence
We pursue mastery in every area, from product quality to client communication. We embrace conflict for the sake of better ideas, let the strongest arguments win, and never settle for “good enough.”
Embrace the Marathon
We dream big, embrace adversity, and build for generations—no shortcuts, no overnight success. The obstacle is the way, and by focusing on lasting impact and doing good, we create a legacy that endures.
Delphi Office
Jackson Square
San Francsisco
Market Axioms
We are aiming for iconic status
Our aspirations go far beyond our current audience and category. Beyond any competitor or contemporary. We're shooting for the moon—establishing a brand that will live for hundreds of years into the future, preserving the legacy of all human beings.
This will require establishing brand that sits above any specific moment, movement, or technology. That speaks to a historic, innately human, eternal desire.
Ideas x Interactivity = Magic
It's not just about talking to someone—it’s about feeling that thrill of ownership in the ideas you’ve unlocked. There’s a sense of curiosity and discovery in every exchange, like taking an idea for a walk and watching it evolve. It’s a constellation, a remix, an augmentation—an endless flow of possibilities.
At Delphi, the true currency is ideas—your ideas and the ones you discover on our platform. The magic happens when those ideas mix, merge, and become something uniquely yours.
It's not what it is, it's what it does
We stand at a pivotal moment—where the dominant conversation around AI is poised to head towards either replacing humans or enhancing us—expanding our creativity, vision, and impact.
The way through is with a brand that sits above AI. That frames the technology as a way to make us more of who we are, to push the boundaries of what we can achieve, because it is fundamentally human. This is a new era, where the fusion of human ingenuity and digital power doesn’t diminish the individual—it elevates the collective.
Trust is foundational
We’re venturing into uncharted territory, where the unknown looms large and the future feels uncertain.
In these moments of uncertainty, trust becomes our anchor. We understand that stepping into something new can be intimidating, but it’s in this discomfort that true transformation happens. But trust doesn't lead every conversation because for Delphi trust is the foundation—a matter of course demonstrated in how the platform works and imparts value.
High status, low exclusivity
We believe that greatness shouldn’t be confined to an elite few. Status should be a reflection of quality, innovation, and impact, not a barrier that keeps others out.
Our approach is simple: we aim for the highest caliber in everything we do, yet we stay encouraging, accessible, and welcoming. It’s about creating something that reflects rarity while remaining open; elevated while remaining down to earth; aspirational while remaining helpful.
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